Oxford and Cambridge University rugby league clubs have appointed newly-formed MR Sport to deliver the annual Rugby League Varsity Match from 2013.
MR Sport is run by Mark Ramsdale who is Secretariat to the Parliamentary Rugby League Group and Secretary of the Political Animals RLFC. From St Helens, Ramsdale played at Cambridge in 2007/2008 whilst studying at the university’s business school.
In a deal running to 2015, MR Sport will be responsible for developing the game’s potential as a distinctive event in the rugby league calendar and enabling the two clubs to focus more on the match itself.
On making the announcement, Dr John Hobart of Oxford and Rupert Wingate-Saul of Cambridge issued the following statement:
“We are delighted to announce the appointed of MR Sport to deliver the Rugby League Varsity Match from 2013. As well as having had experience of Oxbridge rugby league, Mark understands the important position the match holds in the sport. He brings to the event ideas, energy and commercial acumen that will take the Varsity Match to the next level. We are very much looking forward to the next few years of working together.”
Ramsdale is a strategic communications consultant specialising in sports public affairs and political counsel. As well as MR Sport, MR Tech provides similar services to clients in the science, engineering and technology sectors. He gave his thoughts:
“Having played at Cambridge, I’m thrilled to have been awarded delivery of the Rugby League Varsity Match. Varsity Matches have a special place in sport, none moreso than rugby league. There is great potential for the game to promote the sport to a wider audience, not only to students at Oxford and Cambridge, but also to Oxbridge alumni and friends of the two institutions.
“Our intention over the coming years is to cement the Varsity Match in the sporting calendar and look to new ways the game can be developed at the two universities. I’m particularly keen to work with broader commercial partners who have an interest in Oxford and Cambridge to see how we might work together.”
The 2013 Rugby League Varsity Match will be the 33rd played between Oxford and Cambridge. Cambridge is narrowly ahead with 16 victories over Oxford’s 15 with one draw. Oxford has won five out of the last six encounters.
Details will follow about location, timing and ticketing.
About MR Sport
MR Sport is part of the Mark Ramsdale Ltd Group of companies and counts the Parliamentary Rugby League Group, the Political Animals RLFC and the Rugby League World Cup 2013 as its clients.
MR Sport serves to bridge the gap between clients and those they need to work with, especially government, Parliament and commercial partners.
More information about Mark Ramsdale is available at www.markramsdale.com